Comments on: Fun With Surveys: Help The City Of Philadelphia Pick Out Street Furniture http://www.philebrity.com/2009/11/03/fun-with-surveys-help-the-city-of-philadelphia-pick-out-street-furniture/ You're famous. (For Philly.) Sat, 20 Mar 2010 22:05:13 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: mcknappershttp://www.philebrity.com/2009/11/03/fun-with-surveys-help-the-city-of-philadelphia-pick-out-street-furniture/comment-page-1/#comment-15723 mcknappers Tue, 03 Nov 2009 19:52:14 +0000 http://www.philebrity.com/?p=28355#comment-15723 Just to be clear- we already have a street furniture contract, with CBS outdoors. So the bus shelters, newspaper boxes and such that you see are already provided to us by them in exchange for ads. The question here is- what furniture do we need, how much of it, and how much advertising is palatable. It's not a science, which is why public opinion is so important. And schmoe is right when he says that SEPTA has little impact on bus shelters being cited. The goal here is to find places that are mutually agreed upon by commuters and advertisers. Just to be clear- we already have a street furniture contract, with CBS outdoors. So the bus shelters, newspaper boxes and such that you see are already provided to us by them in exchange for ads. The question here is- what furniture do we need, how much of it, and how much advertising is palatable. It’s not a science, which is why public opinion is so important. And schmoe is right when he says that SEPTA has little impact on bus shelters being cited. The goal here is to find places that are mutually agreed upon by commuters and advertisers.

]]> By: schmoehttp://www.philebrity.com/2009/11/03/fun-with-surveys-help-the-city-of-philadelphia-pick-out-street-furniture/comment-page-1/#comment-15721 schmoe Tue, 03 Nov 2009 19:25:27 +0000 http://www.philebrity.com/?p=28355#comment-15721 Fun fact: CBS Outdoor and Clear Channel have more say than SEPTA in where bus shelters are placed based on how much exposure they'll get. Standing in the rain waiting for your bus? Well, you should bring a ton of friends in the target demographic with disposable income to stand with you and maybe you'll stay dry. Fun fact: CBS Outdoor and Clear Channel have more say than SEPTA in where bus shelters are placed based on how much exposure they’ll get. Standing in the rain waiting for your bus? Well, you should bring a ton of friends in the target demographic with disposable income to stand with you and maybe you’ll stay dry.

]]> By: luttonhttp://www.philebrity.com/2009/11/03/fun-with-surveys-help-the-city-of-philadelphia-pick-out-street-furniture/comment-page-1/#comment-15714 lutton Tue, 03 Nov 2009 18:50:48 +0000 http://www.philebrity.com/?p=28355#comment-15714 I can't tell in the examples in the survey if those are static displays of advertising, or do they change/rotate? The one from Chicago saya amarque at the top that says "City Information" but below that is an advertisment. Is there info on the other side we can't see? Does that ad scroll to some actual information of some sort? (That I would find more acceptable than a static advertisement.)You can't tell, so I'm voting against what may be just more billboards. I can’t tell in the examples in the survey if those are static displays of advertising, or do they change/rotate? The one from Chicago saya amarque at the top that says “City Information” but below that is an advertisment. Is there info on the other side we can’t see? Does that ad scroll to some actual information of some sort? (That I would find more acceptable than a static advertisement.)

You can’t tell, so I’m voting against what may be just more billboards.

]]> By: arcticsplasherhttp://www.philebrity.com/2009/11/03/fun-with-surveys-help-the-city-of-philadelphia-pick-out-street-furniture/comment-page-1/#comment-15711 arcticsplasher Tue, 03 Nov 2009 18:39:18 +0000 http://www.philebrity.com/?p=28355#comment-15711 Just the thing our beautiful downtown - an urbane and historic pedestrian wonderland if there ever was one - really needs: hundreds and hundreds of eye-level billboards shouting at me to buy shit. Just the thing our beautiful downtown – an urbane and historic pedestrian wonderland if there ever was one – really needs: hundreds and hundreds of eye-level billboards shouting at me to buy shit.

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