Dept. Of Facing Facts: How Hilarious Would It Be If A Gyro Intern Designed A Logo For Us Even Worse Than The One We Already Have?
Tell Us Who Has The Worst Logo In Philadelphia!
Gyro Worldwide Announces “Philly’s Worst Logo” Contest
Philadelphia, PA – We scoured the city and came up with hundreds of terrible ones – but we want to know what YOU think!
Gyro Worldwide, the Philadelphia-based ad agency that has developed buzzworthy creative campaigns for such clients as Puma, R.J. Reynolds, Pepsi, MTV Networks, Converse and more invites the citizens of Philadelphia to weigh in on what they think is the most hideous logo in the city.
“Philly’s Worst Logo” contest kicks off on Monday, August 6 at www.phillysworstlogo.com and will allow people to vote for – you guessed it – the city’s ugliest logo. The contest is all a part of our annual summer intern project, which challenges our 9 interns to research the offending logos and then design a new one for the “winner.”
And yes, we are in fact nominated. Rest of the release after the jump.
Now before people get all up in arms about us picking on people (something for which we get a bad rap for!) remember that this is not only free advertising for the businesses, it’s also a great opportunity for our interns to get some practical design experience. And the “winner” will be given the re-designed logo to use for future signage, marketing materials, etc. So everyone wins!
Details:
WHAT: Gyro Worldwide presents “Philly’s Worst Logo” contest
WHERE: Vote online at www.phillysworstlogo.com
WHEN: Vote from Monday, August 6 – Thursday, August 9, 2007
Winner to be announced on Friday, August 10, 2007
New, improved logo to be unveiled Friday, August 17, 2007
August 6th, 2007 at 11:07 am
The original Bodoni Bold you use in your “button” graphics to tie in your events is alright, but the new masthead’s Bodoni Regular weight is awful, and as far as I can tell, unnecessary. That weight should be reserved for bodies of text.
Your masthead tagline is crashing into the logo like crazy, too.
August 6th, 2007 at 1:26 pm
Pot meet Kettle…. What do greek pita sandwiches and have to do advertising? I never even realized it before, but “GYRO” makes me think of GYNO and rotten vagina.
August 6th, 2007 at 4:04 pm
People who live in Comic Sans houses shouldn’t throw classier-than-thou stones, say I. Or are these Philly’s Worst Logo people just being ironic?
Regardless, the Ban Comic Sans site is still worth a visit (bancomicsans.com).
August 6th, 2007 at 4:17 pm
GYRO blows, please stop stroking their egos by publishing this crap.
August 6th, 2007 at 7:25 pm
Kerning isn’t too bad, though.
I’d be happy to goose it a bit, if you like.
August 7th, 2007 at 9:12 am
It’s funny how angry people are getting about this. The comic sans was used for irony. If you can’t figure that out on your own than god help you. I really think Gyro should enter their own logo in this contest though. Maybe one of their interns can out-do their creative director who must have been smoking crack when he created the current logo. On a side note why are you taking shots at House Industries?
August 7th, 2007 at 3:32 pm
Okay, after clicking through a few pages of basically inoffensive (and a couple slightly boring) logs with their snarky deprecation attached, it occurred to me that the most irritating logo, as fractionofawhole says, is their very own. Wtf, you can’t be more imaginative then a PA state road sign? Gyro, I wouldn’t even hire you just to fire you.