Dan Gross, Gyro: Smoke ‘Em. We KNOW You Got ‘Em.
A weird little item in Dan Gross today seems to slam Sailor Jerry impresario/Gyro Worldwide guy Larry McGearty for partnering with R.J. Reynolds on some new douchey-sounding “tobacco bar” in Chicago. (Chicago, like every other fucking knucklehead city in the union, also just passed a smoking ban and apparently, this “tobacco bar” concept circumvents local anti-smoking laws.) The beef, it seems, is that Gyro and its head, Lex Luther Stephen Grasse have been heretofore cagey about working with big tobacco. But correct us if we’re wrong: Didn’t Gyro spend the whole second half of the ’90s stumping for Camel, redesigning their packages to make ‘em “swinger-friendly” (oh, those go-go ’90s) and generally making sure that every party and every opening of a Tupperware container was accompanied by delicious, free CIGARETTES? I guess all that must be one of those “secrets.” Like Club Kama Sutra.
Not that we’re complaining.
Dan Gross: Smokey McBandit
Related: Siouxsie And The (Smoking) Banshees










